GambleFiHub / Insights

Shuffle.com Cut Off in Thailand as Inquiry Widens

Bar chart of URLs linked to illegal websites blocked by Thailand's Ministry of Digital Economy and Society: more than 500,000 last year and about 1,000,000 this year, as stated on 9 Oct 2026

BANGKOK — Shuffle.com, which the Bangkok Post describes as one of the three largest crypto-only gaming sites, can no longer be reached from Thailand, and the case has turned into a wider inquiry there. On 9 October the Ministry of Digital Economy and Society (DES) said the site had been blocked after an official police request. Its permanent secretary, Patchara Anuntasilpa, told the Bangkok Post the block followed established procedures and that the ministry would examine why its AI-based screening had not flagged the site earlier. The newspaper described Shuffle.com as reportedly linked to the husband of a Bhumjaithai Party MP, Suchada Zhang Thaensap. We found no public statement from Shuffle on the Thai block.

What the ministry said

According to the newspaper, officials checked Shuffle.com after it appeared in news reports and found it was still accessible from Thailand. Mr Patchara said one possible reason the screening missed it was that the site had relatively few users in the country, although the ministry gave no figure. The ministry will send the case to the committee that sets screening criteria under the Computer Crime Act, which includes a representative of the public prosecutor’s office, with the aim of revising its detection rules. He said blocking now takes about four days or less, with a court order obtainable in about three days, and that the ministry blocked more than 500,000 URLs linked to illegal websites last year and about one million this year. He also said sites hosted abroad can switch domains and resume after a block, and that overseas platforms are often reluctant to remove gambling content because gambling is legal in other countries.

Police inquiry and a House committee

Thailand’s cyber police are investigating Shuffle.com on the orders of the Justice Minister, Pol Maj Gen Siriwat Deepor, a senior officer at the Cyber Crime Investigation Bureau, told Daily News on 12 October. He said the unit would report its findings to the minister and would brief the House committee on law, justice and human rights as soon as it received a formal invitation. Daily News reported that the committee, chaired by Rangsiman Rome, plans to invite the agencies involved as well as the MP and her husband. On 17 October the Bangkok Post reported that former Democrat MP Sirichok Sopha had questioned who ordered the site to stop accepting Thai players. He shared a screenshot that, according to the newspaper, shows Shuffle.com saying it would no longer accept players from Thailand for legal reasons, and argued that this pointed to a restriction by the operator rather than a ministry block page. The Bangkok Post also reported that Ms Suchada has acknowledged her husband holds a 1% stake in a business associated with the site. These are claims in an ongoing political dispute; no charges have been reported.

Licence and footprint

Shuffle’s licence holder, Natural Nine B.V., is listed with an indefinite licence (OGL/2024/1337/0628) in the Curaçao Gaming Authority’s register dated 14 October 2026. The brand’s terms of service bar users in “Prohibited Jurisdictions”, defined as places where its services would break local law or need a licence, without naming Thailand. Semrush’s traffic estimates put shuffle.com at 37.61 million visits in July, 29.44 million in August and 26.4 million in September 2026. Its five largest estimated audiences are Norway, Argentina, Brazil, the United States and Canada; Thailand is not among them. These are third-party estimates, not company data. For the token and product background, see our Shuffle project page.

Why it matters for GambleFi

The case shows how a crypto casino licensed in one jurisdiction can still be cut off by the network rules of another, and how fast a political story can become an enforcement one. Thailand’s figures suggest blocking at scale is speeding up, but the ministry itself says domain-switching limits what blocks achieve. Curaçao’s register is under pressure from a different direction, as our report on Rollbit’s Curaçao licence entry shows. Regulators elsewhere are also stepping up action against offshore sites, from Michigan’s cease-and-desist letters to Brazil’s betting ban and refund wind-down. For the wider context, start with what GambleFi means in practice. Thailand bans most forms of gambling. This is a news report, not legal or betting advice, and does not recommend any operator.

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